Smart Toys Market – Global Opportunities & Forecast, 2020-2027

 This study of the market provides an overview of the existing market trends, drivers, restrictions, and metrics and also offers a viewpoint for important segments. The report also tracks product and services demand growth forecasts for the industry. The report mentions growth parameters in the regional markets along with major players dominating the regional growth.

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The report offers detailed profile and data information analysis of the leading companies in the Smart Toys Market:

·         Mattel Inc

·         Hasbro Inc

·         Dream International

·         The Lego Group

·         JAKKS Pacific Inc

·         Leap-Frog Enterprises Inc

·         Kids II Sanrio Company Ltd.

·         Activision Blizzard Inc

·         Seebo Interactive Ltd

·         Wow Wee Group Ltd

·         Genesis Toy Co. Ltd

The key drivers of the Smart Toys Market are as follows:

The increasing awareness among the parents for offering technology-based toys to enhance the mental and physical skill sets of their children is a key factor that is driving the growth of the global smart toys market. The rising disposable income, particularly in the developing countries, will surge the market demand during the forecast period. The major manufacturers mainly emphasize on developing innovative and interactive toys to capture the parents' changing demand. Moreover, the availability of a large range of smart toys for indoor and outdoor sports and educational purposes promotes end-users to opt for these toys. The smart toys enable the development of the analytical skills of the children by helping them think critically and creatively using advanced technologies. The increasing usage of augmented reality (AR) in toys, such as the launch of AR coloring activity books and AR activity box sets, is attracting a new customer base into the market. On the other hand, the high cost of these toys will hinder the growth of the market in the upcoming years.

On the basis of region, the North America region is projected to dominate the market during the forecast period due to the increasing adoption of the advanced technological system in the toy industry, coupled with the rising disposable income level of the consumers in this region. Moreover, the Asia-pacific region is anticipated to grow at a higher CAGR during the forecast period due to the continuous growth in the population base of children in Asian economies.

The study objectives of this report are:

1.       To study and forecast the size of the market.

2.       To analyze the key players, SWOT analysis, value, and market share for the leading players.

3.       To define, describe, and forecast the market by different segments.

4.       To analyze the market potential and advantage, opportunity and challenge, restraints and risks.

Segmentation of the Smart Toys Market:

Breakup by Type:

·         Robots

·         Interactive Games

·         Educational Robots

Breakup by Distribution Channel:

·         Online

·         Speciality Stores

·         Toy Shops

·         Others

Breakup by End-User:

·         Toddlers

·         Pre-Schoolers

·         School-going

·         Stripling

Breakup by Region:

·         North America

o   United States of America

o   Canada

·         Asia Pacific

o   China

o   Japan

o   India

o   Rest of APAC

·         Europe

o   United Kingdom

o   Germany

o   France

o   Spain

o   Rest of Europe

·         RoW

o   Brazil

o   South Africa

o   Saudi Arabia

o   UAE

o   Rest of the world (remaining countries of the LAMEA region)

About GMI Research

GMI Research is a full-service market research and business-consulting organization that offers global as well as medium and small businesses with bespoke industry and market analysis to help them in making the toughest business decision. We have a team of industry experts that provides unbiased insights on reports to best meet the specific needs of our clients. GMI Research’s analysts rely on secondary research to lay down the foundation of every report. We use not only the internal but also the external databases to cull out relevant information of the industry. Our main aim is to keep our clients abridged of the emerging opportunities and challenges in a wide range of industries. We provide step-by-step assistance to our client, through strategic and consulting services to reach a managerial and actionable decision. Featured in the ‘Top 20 Most Promising Market Research Consultants’ list of Silicon India Magazine in 2018, we at GMI Research are always looking forward to helping businesses stay ahead of the curve.

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