Data Analytics Market Research Report

 The Global Data Analytics market is growing at a substantial rate over the forecast period from 2020 till 2027. The accelerating adoption of advanced technologies and the rising need of data analytics for faster decision-making processes are the two major drivers that are responsible for the growth of the global data analytics market.

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Data is used in different types of businesses to improve their marketing campaigns, enhance their bottom lines, personalize their content, and for a better understanding of the customers. Data analytics refers to the science of analyzing raw data with an aim to extract meaningful insights. Various processes and techniques of data analytics are automated into algorithms and mechanical processes to work on raw data for better decision-making processes.

The major drivers that are contributing to the growth of the global data analytics market size include the growing adoption of advanced technologies to carry-out businesses, followed by the increasing need for data analytics for faster decision-making processes and decreasing costs. Additionally, the implementation of data analytics techniques helps in improving the efficiency and productivity of business operations and enhances the organizational workforce.

As per the data analytics market research, data analytical techniques help to detect and correct the errors in data sets through different data filtration tools, which is another factor that will surge the market growth.  enhances the quality of data to benefit both customers and institutions, including insurance companies, banks, and finance companies. All these benefits are contributing to the data analytics market growth. In addition to this, the accelerating volume and complexity of data-driven by the rising mobile data traffic, rising adoption and development of technologies including AI and IoT, and cloud-computing traffic are further contributing to the growth of the data analytics market. The COVID-19 pandemic has boosted the adoption of data analytics solutions and services. Various researchers around the world have developed predictive analytics models for the monitoring of Covid-19. This factor is energizing the growth of the global data analytics industry.

Key Players of the Global Data Analytics Market:

·         Microsoft

·         Amazon Web Services Inc. (AWS)

·         SAP

·         Oracle

·         Dell Inc.

·         SAS Institute Inc.

·         Datameer Inc.

·         IBM

·         Alteryx Inc.

·         Looker Data Sciences, Inc.

Market Segmentation:

Global Data Analytics Market Report Segment by Type:

·         Predictive Analytics

·         Prescriptive Analytics

·         Descriptive Analytics

·         Customer Analytics

Global Data Analytics Market Report Segment by Solution:

·         Data Management

·         Data Mining

·         Fraud & Security Intelligence

·         Data Monitoring

Global Data Analytics Market Report Segment by Application:

·         Enterprise Resource Planning

·         Supply Chain management

·         Human Resource Management

·         Database Management

·         Others

Global Data Analytics Market Report Segment by Vertical:

·         BFSI

·         IT & Telecommunication

·         Manufacturing

o   Process Manufacturing

o   Discrete Manufacturing

·         Retail & Ecommerce

·         Energy & Power

·         Healthcare

·         Transport & Logistics

·         Media & Entertainment

·         Others

Global Data Analytics Market Report Segment by Deployment:

·         Cloud

·         On premises

Global Data Analytics Market Report Segment by Organization Size:

·         Small & Medium Enterprises

·         Large Enterprises

Global Data Analytics Market Report Segment by Function:

·         Marketing Analytics

·         Sales Analytics

·         Operational analytics

·         Accounting and Finance analytics

·         HR Analytics

Global Data Analytics Market Report Segment by Region:

·         North America

o   United States of America

o   Canada

·         Asia Pacific

o   China

o   Japan

o   India

o   Rest of APAC

·         Europe

o   United Kingdom

o   Germany

o   France

o   Spain

o   Rest of Europe

·         RoW

o   Brazil

o   South Africa

o   Saudi Arabia

o   UAE

o   Rest of the world (remaining countries of the LAMEA region)

About GMI Research

GMI Research is a market research and consulting company that offers business sights and market research reports for every enterprise, be it small and medium enterprises or large organization. Our research team helps the clients to understand the importance and impact of the market dynamics. We have a team of industry experts that provides unbiased insights on reports to best meet the specific needs of our clients. GMI Research’s analysts rely on secondary research to lay down the foundation of every report. We use both internal and external databases to cull out relevant information about the industry. Our main aim is to keep our clients abridged of the emerging opportunities and challenges in a wide range of industries. We provide step-by-step assistance to our client, through strategic and consulting services to reach a managerial and actionable decision. Featured in the ‘Top 20 Most Promising Market Research Consultants’ list of Silicon India Magazine in 2018, we at GMI Research are always looking forward to helping businesses stay ahead of the curve.

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