Sports Drink Market Research Report

Global Sports Drink Market

The GMI Research envisages that the Sports Drink Market will undergo an aggravation demand over the forecast period. This is because of the accelerating seepage of smartphones resulting in a growing acquisition of online shopping among individuals and the accessibility of a different range of items to offer consumers the flexibility to choose between various products.

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Introduction of the Sports Drink Market

Sports drinks refer to functional beverages produced mainly for the athletes to sustain hydration in them before and after exercise. The major electrolytes present in the sports drink are potassium and sodium. Further, these drinks provide an accurate balance of electrolytes, carbohydrates, and fluid to nurture the servings of fluids for hydration adequately.  

Key Players of Market:

  • GlaxoSmithKline plc.
  • The Coca-Cola Company
  • AJE
  • MyDrink Beverages
  • The Kraft Heinz Company
  • Britvic PLC.
  • BA Sports Nutrition, LLC
  • Nestle
  • Abbott
  • PepsiCo

Sports Drink Market Dynamics

The augmenting demand for sports drinks among athletes and people inclined towards sturdy physical activities has supplemented the global sports drink market size. Also, the accelerating per capita income, rising consciousness towards health, and mounting rural to urban migration are increasingly drifting individuals towards physical activities. Furthermore, several producers are increasingly emphasizing introducing innovations and initiating novel products such as natural drinks and a variety of flavours to elevate the customer's experience, which is further paving the way for market growth. Besides this, the drinks proffer enormous benefits such as the potential to support long-lasting exercises, fewer chances of dehydration, balanced electrolytes in the body, and ease of digest which add to the market growth. On the other hand, the high sugar and calories in these drinks, as well as the accessibility of low-cost alternatives, are some factors predicted to restrain the Sports Drink Market Size. Further, the sudden spread of the coronavirus pandemic had a negative influence on the market growth because of the abatement or abolishment of various events and sports championships.

Type Segment Drivers

Based on the type, Isotonic is contemplated to perceive a faster growth over the coming years. This is because of the growing endorsement of isotonic sports drink among sportsperson, primarily long and middle-distance runners. In addition, the enormous advantages offered by these drinks, such as help in averting exercise-related wounds decrease the urine output and support fluid confinement, thus impeding dehydration and further strengthening the Sports Drink Market Share.

Geographical Drivers

Based on the regional coverage, North America is anticipated to boost at a higher compound annual growth rate in the coming years. This is attributed to the aggravating acquisition of sports drinks as a result of surging recognition of health among the population and the sudden drift towards physical activities. Furthermore, as per the sports drink market research report; the robust existence of the leading market players like Powerade further drives the market growth.

Sports Drink Market Segmentation:

Segmentation by Type
  • Hypotonic
  • Isotonic
  • Hypertonic
Segmentation by Brand
  • Powerade
  • Gatorade
  • Others
Segmentation by Packaging Type
  • PET/Plastic
  • Metal
  • Glass
Segmentation by Distribution Channel
  • Online Channel
  • Supermarket/Hypermarket
  • Others
Segmentation by Region:
  • Europe
    • United Kingdom
    • Germany
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • Rest of APAC
  • North America
    • United States of America
    • Canada
  • RoW
    • UAE
    • Brazil
    • South Africa
    • Saudi Arabia

About GMI Research

Our organisation is a research and consulting company that provides enterprises with market research reports and business perceptions. The comprehensive research reports of GMI organisation assist clients in framing strategic business policies as well as experience a long term growth in the specified market domain. Our huge team of analysts and industry experts provide the material information concerning the approaching challenges. The company provides a comprehensive information about all the market dynamics such as major factors impacting the market growth, size, and share.

Media Contact
Company Name: GMI RESEARCH
Contact Person: Sarah Nash
Email: enquiry@gmiresearch.com
Phone: Europe – +353 1 442 8820; US – +1 860 881 2270
Address: Dublin, Ireland
Website: www.gmiresearch.com

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